Archive for June, 2015
E25 – Boost Sales, Enquires & Your Website Conversion Rate by Using Live Chat Strategically
This is Episode 25 of the Business Marketing Show – in this episode we talk about using Live Chat in a strategic way which in many cases is an easy way to boost the number of sales, bookings or enquiries your site is generating and is also an great way to interact with customers to gain new insights.
More often than not, live chat can uncover major gaps or problems with your website than when fixed, can dramatically increase the number of sales, enquiries or calls your website is generating.
This episode is one to listen to if you’re considering live chat or looking for ways to expand and improve your online marketing outside the basics.
In this episode:
- Common Live Chat tools
- Qualitative Analytics tools
Listening options:
Click here to listen on iTunes or click the Play button below to play from your web browser.
E24 – WordPress & Content Management Systems (CMSes)
This is episode 24. In this episode we talk about CMSes or content management systems and WordPress, the most popular CMS worldwide and our preferred CMS too.
This is an episode to listen to if you’re looking at redesigning your site, looking at being more aggressive with your online marketing or looking to move to a new type of CMS or expand the features and functionality of your website.
Listen to this episode and learn:
- why the CMS you choose for your website makes more difference than you think
- why WordPress is not the best choice for an ecommerce website
- the difference between WordPress.org and WordPress.com
In this episode:
- WordPress.com
- WordPress.org
- Shopify – Brendan’s preferred ecommerce CMS
- BMS episode on hosting
- More on why WordPress is our preferred CMS
Listening options:
Click here to listen on iTunes or click the Play button below to play from your web browser.