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E82 – Doing Business in China with Winnie Lai Hadad

 On this episode, we chat with Winnie Lai Hadad about doing business in China! Winnie is a lawyer with Hopgood Ganim Lawyers in Perth and is a Specialist China Business Advisor. Some of the things we discuss are the importance of the Wechat platform in China and Diagou who are akin to personalised shoppers […]

E81 – Making Your Website Faster & Wordpress Speed Optimization

In this episode we talk about website speed optimisation and generally making your website faster. You know yourself when a website is slow to load you quickly lose interest and click away right? Your own website is no different! Studies have shown that even if your website is even a second slower than it should […]

E80 – Ecommerce Marketing Workshop

This episode is a recorded workshop on Ecommerce Marketing & Optimisation that Brendan held in 2016. Heaps of quick wins and low hanging fruit for ecommerce and online store owners that will increase traffic and conversions. The workshop is broken into three parts and you can grab the full slide-set and transcript over at The […]

E79 – Web Strategy Checklist

web strategy checklist

 This is a followup to our last episode E78 where we talked about our web strategy we’re using with clients in 2018. This episode is a bit more tactical and is effectively a web strategy checklist, the tactical things that go into an effective online marketing strategy. Listening options: Click here to listen on […]

E78 – Small Business Online Marketing Strategy, Tactics & Quick Wins for 2018

 Our first episode for 2018! In this episode we share the online marketing strategy, tactics and quick wins we’re using with clients right now that will serve you well in 2018. Key Points Know what you’re selling – be clear, spend 30 minutes listing out all the products and services you sell, prioritise the […]

E77 – Talking Networking with Duc Pham from Perth Business Network

This week we’re talking with Duc Pham from Perth Business Network. Most people cringe when they hear the word “networking” evoking images of business card ninjas throwing out business cards like they were ninja stars. We talk with Duc about how to network effectively, why he started Perth Business Network and how it’s different to […]

E76 – Talking Intellectual Property with IP Lawyer Guy Provan

In this episode we’re talking trademarks and intellectual property with Guy Provan from Guy has been practicing for more than 25 years and works with a range of clients from individual inventors to large corporates specialising in litigation and dispute resolution, enforcement of intellectual property rights, IP licensing and commercialisation, IT and internet agreements, […]

E75 – Running a Web & Digital Marketing Agency

We’re both increasingly often asked about running a digital marketing web agency, what tools we use, how we do it and so forth. So in this episode we talk about our experience starting, growing and running a web agency and some of the pitfalls and some of the lessons we’ve learnt. If you’re considering starting […]

E74 – How to Master Online Video and Photography with Matt Reed

In this episode we have Matt Reed from Photography Project back on the show. Matt is a professional commercial photographer and through his studio Photography Project, works with businesses big and small on their photography, imagery and video. We had Matt on back in 2014 and he talked in detail about photography and video as […]

E73 – eCommerce & Competing With Amazon with Tony Nash from Booktopia

In this episode we talk with Tony Nash, CEO of Booktopia about eCommerce, competing with Amazon and his journey from startup to hitting $100 million in revenue. This is a great conversation about Tony’s journey building Booktopia from $0 into one of Australia’s largest book sellers and is a fantastic episode to listen to regardless of […]

E72 – Video Marketing with Reg Sorrell

In this episode we’re talking video marketing with Reg Sorrell from Online Videos Perth Video is becoming an increasingly important online marketing tool and in this episode we chat with Reg about background, the current state of video marketing and advertising and how to use it in 2017. Reg has a background in TV and […]

E71 – 10 Tools We’re Using in 2017

In this episode we’re talking tools and specifically what tools and software we’re using in 2017. This is a good episode to listen to if you’re looking for more efficiency gains in your business. The list: Drift Livechat Lucky Orange Zendesk Zapier Slack Skype Gsuite aka Google Apps Hubspot Sales Audacity Xero   Listening options: […]

E70 – Build a Brand with Peter Engelhardt

In this episode we talk with Peter Engelhardt from Creative Brew about all things branding. This is a great episode to listen to if you’re thinking about upgrading the look of your business or doing a website redesign. As we discuss with Peter, branding is much much more than your logo and business card, it’s […]

E69 – Talking Ecommerce & Retail with Con Kazantzidis from The Stray Whisker

In this episode we talk with Con Kazantzidis from The Stray Whisker, a business that specialises in Traditional Wet Shaving and Grooming Supplies. This is an excellent episode to listen to if you’re in the ecommerce or traditional retail space. Con talks about his business journey, how he started and built the business and some […]

E68 – A Conversation On Copywriting with Bret Thomson

In this episode, we’re talking copywriting with Bret Thomson, one of the highest paid copywriters and conversion strategists in Australia. It’s a casual conversation on copywriting with a whole bunch of insights on how you can better engage your audience, write better copy and generally improve your approach to marketing and selling online. This is […]

E67 – In the studio with Business News CEO Charlie Gunningham

In this episode of the Business Marketing Show, Ed speaks with Business News CEO Charlie Gunningham in the recording booth at the Business News HQ. Charlie manages the strategy & day-to-day operations at Business News. He has three decades of management experience, including 15 years of running e-businesses (his own start-up and then Charlie […]

E66 – The Future of Local & Small Business Marketing

In this episode Brendan talks with Joe Hughes from Contractor Dynamics about the future of small and local business marketing and where things are going. This is a good episode to listen to if you already have a proactive online marketing strategy and are looking for the “what next” or looking to take your game […]

E65 – 2017 Online Marketing Quick & Easy Wins

In this episode, we talk online marketing quick and easy wins for 2017. A few weeks ago, we released a 2017 Online Marketing Strategy episode with the complete online marketing strategy we’re using with clients today. In this episode, we share 5 easy wins that almost any business owner can DIY that cost nothing (or […]

E64 – John Blake on Sales & Selling

In this episode we speak to John Blake, a sales consultant, coach and mentor about sales! Most business owners have an aversion to selling and the general public usually thinks sleazy car salesman or pushy cold caller when you mention sales to them….but when sales and selling is done properly it shouldn’t be like that. […]

E63 – Maria Doyle – Packaging & Selling Your Expertise Online

In this episode we speak to Maria Doyle about packaging and selling your expertise online and creating quality online learning experiences. This is a great episode to listen to if you have online courses (or have been thinking about creating one) or teach, consult or coach people largely online. Episode Highlights: Maria explains the 4 […]